News

Новини

New brand to promote quality tourism products in Bulgaria

Рубрика: Tourism Източник: The brand would be assigned only to small hotels and restaurants fulfilling requirements for authentic and innovative tourism products, Darik Radio reported. The quality brand would help the functioning state certification system, already imposing basic international tourism standards.

When choosing which venues to be given the brand, VEGA will take into consideration several factors including hospitality, special atmosphere and traditional cuisine.

Bulgaria's main objective was to attract wealthy tourists demanding high-quality services, Darik Radio reported. The introduction of the quality brand would increase the tourism sector revenue, Darik said.

VEGA is financed by the US Agency for International Development (USAID). VEGA provides technical expertise to private and public companies and NGOs. With the help of volunteer experts it aims at boosting economic growth in developing countries.